The Wall St Journal reviews how two traditional book-publishing houses are using digital technology to offer audiences novellas between books in a series, maximizing opportunities to connect with readers and keep them engaged.

In Syn© is a regular update on innovation in the copyright community.

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This entry was posted on Friday, May 21st, 2010 at 9:01 am by Amanda Reynolds and is filed under 1, In Syn©. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.